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... ganeden biotech and tropical nut & fruit have developed probiotic yoghurt covered raisins for confectionery as a part of a partnership deal ... more to come the raisins are the first product to be launched in a series of four functional confection mixes developed under a partnership between ganeden biotech and tropical nut & fruit ... ganeden biotech teamed up with the manufacturer of nuts and snacks to find a new outlet for its ganedenbc30 probiotic strain ... “the yogurt raisins are the first product of this partnership, but we look forward to developing similar confections and continuing to expand on this partnership in the near future,” said andrew lefkowitz, ganeden biotech president and ceo ... he added that ganeden biotech is happy to be working with a company that committed that is committed both to “superior customer service and nutritional excellence” ... resistance meanwhile, tropical nut & fruit said it chose to work with ganeden biotech because of its reputation and the hardiness of its ganedenbc30 strain ... glanbia said it had chosen to work with ganeden because of the heat resistant qualities of the ganedenbc30 strain in functional foods and beverages

... against the background of growing health consciousness among consumers, the demand for foods that support and enhance health is continuing on an upward trajectory ... this is evident from the growing uptake of natural and safe alternatives such as functional foods and beverages and dietary supplements, all of which form an integral part of the nutraceuticals space ... steadily these products are emerging in the mainstream, although sales results have not been as high as many expected for a number of reasons such as consumer skepticism and ineffective marketing ... new analysis from market researchers frost & sullivan, nutraceuticals–global developments in dietary supplements, has found, however, that, with the growing awareness among all age groups about healthy living, the consumers’ perspective of maintaining a healthy lifestyle is undergoing a radical change, triggering a shift toward alternative and safe methods such as the use of nutraceutical products ... “significant volumes of scientific studies have proven that nutraceuticals may be beneficial in preventing the onset of chronic disease conditions including diabetes, cardiovascular disease conditions, and obesity,” notes technical insights research analyst bhavatharini rajesh ... “a higher awareness level of the prevention of various disease conditions is the key driver for companies in the nutraceutical space to develop natural products enriched with vitamins, minerals, proteins, fibres and more ... both the ageing population and younger generation are resorting to these preventive measures instead of spending large amounts on conventional treatment ... “manufacturers in this space have to contend with stringent standards imposed by the various regulatory bodies that oversee the safety and efficacy of nutraceutical products ... therefore, companies must provide adequate scientific proof to confirm that the product is safe for consumption and offers significant health benefits ... participants in this space have to walk the tightrope, communicating the advantages of their products while conforming to the dictates of the scientific and regulatory bodies, the report concluded

... the top diet trends for 2010 will focus on foods with added value—both health and dollar wise—while consumers will look for ways to budget calories and dollars, according to a new survey from the calorie control council ... "consumers are considering their health as well as their pocketbooks,” said beth hubrich, a registered dietitian and executive director of the calorie control council ... ” the council predicts the following five trends when it comes to dieting, weight loss and physical activity in 2010: 1 ... " in a nationally projectable calorie control council survey, respondents stated some of the primary reasons for using low-calorie, sugar-free and reduced-calorie products are "to stay in better overall health," "to eat and drink healthier foods and beverages," and "to reduce calories ... " by incorporating low-calorie foods such as diet sodas, light juices, and light yogurts, consumers can control calories while still enjoying their favorite foods on a reasonable budget ... "recessionistas" will look for added value in their foods and beverages ... heightened consumer awareness of the relationship between diet and health has increased the demand for "functional" foods ... sales of foods and beverages with added benefits and health claims that also fit into a reasonable budget are becoming more popular as consumers spend more time "weighing" food and beverage options for both price and nutrition ... as consumers have driven the food and beverage market toward preventive health and wellness, there will likely be an increased demand for these functional foods and beverages in the coming year ... there are now many tabletop sweeteners as well as several beverages sweetened with stevia ... just as "recessionistas" will look for foods and beverages to provide functional benefits they also will look for the best deals on their favorite foods ... consumers will pay attention to dollar days, specials at stores, and use coupons to help them save additional money

... from now on, tonalin cla (conjugated linoleic acid) can be utilized in an expanded range of functional foods and beverages in the chinese market ... “our goal is to support our customers as they help consumers achieve their body composition goals with delicious, yet healthy foods and beverages ... we are delighted that our tonalin cla is now approved as novel food in china and cognis is the only company that has achieved this status,” says arne ptock, global product line manager tonalin

... digestive health is one of the hottest topics in the food and beverage arena, driven by innovations in product formulations and increasing awareness among consumers of the link between digestive health and immune function, according to market research firm packaged facts ... in its new report, “boosting immunity through digestion,” the company reported the global retail market for probiotic/prebiotic foods and beverages topped $15 billion in 2008, a 13 percent increase over 2007 ... it projects the market for functional foods and beverages addressing digestive health will top $22 billion in 2013, a compound annual growth rate (cagr) of 12 percent between 2004 and 2013 ... results of a poll conducted by packaged facts in february 2009 found digestive health will be one of the key areas of focus for purchasers of functional foods through 2013, driven by the association with overall wellness and the ability to delivery nearly apparent benefits to the consumer ... “consumers in developed countries are becoming increasingly aware of their ability to treat health concerns and problems with diet,” said tatjana meerman, publisher of packaged facts ... “combined with knowledge that allows consumers to address these concerns without conventional medical treatment is driving interest in nutrition as it relates to digestive health and digestive health as it relates to overall wellness ... in 2008, 232 products were introduced worldwide that contained probiotic and/or prebiotic ingredients ... through the first six months of 2009, 139 such products were introduced globally; aside from yogurt, the leading categories of fortified products included milk, functional drinks, breakfast cereals, cheese and cookies ... further, packaged facts called out digestive enzymes as the “new frontier” in formulating products for digestive health, with foods such as beverages, candy, dried goods, fruit juices and margarine among possible delivery vehicles for active digestive enzymes

... population knows what probiotics are and how they can benefit health, consumers are ready for new ways to get their daily dose ... natural products insider says that’s all changing; new ingredients are being developed that overcome formulation challenges, opening the door for a range of new functional foods and beverages

... research and markets released its “2009 healthy kids market report: breaking the entry barrier” report, which provides a detailed review of market size, growth and sales estimates for classic nutrition industry product categories including natural foods and beverages, organic foods and beverages, functional foods and beverages, dietary supplements, and natural & organic personal care and household products

... the food industry has been busily churning out functional foods and beverages, filling store shelves and offering consumers more options than ever for fortifying their diets beyond basic nutrition ... news & world report recently noted, “claims about the health benefits of these foods can be confusing at best and misleading at worst ... ” to help, the publication offers consumers seven tips for navigating the sea of functional foods ... the article addresses the semantics of health claims, the need to look beyond the good-for-you ingredients, and reminds consumers to take a close look at their usual food choices and daily supplement intake to determine if they really need to buy functional foods at all

... probiotics – so-called ‘good’ bacteria that have been studied for their digestive health and immune benefits – have traditionally been used in dairy products ... they partners have said they expect the new product to be used in traditional applications for sweeteners – that is, used in tea and coffee instead of sugar, and in home baked goods ... to this end, heartland opted for ganeden’s ganedenbc30 because an “organic shell” protects the live bacteria from the rigors of baking and manufacturing, and also helps it to remain bake stable ... last year it presented industry with a bar containing ganedenbc30, and it also teamed up with plthomas to take it into other functional foods and beverages ... before that date, ganedenbc30 was used in dietary supplements, as well as animal health products, feminine hygiene and topical applications

... green foods, including green vegetables, cereal grasses and algae, pack a nutritional punch with chlorophyll, vitamins, minerals, amino acids, soluble and insoluble fibers, digestive enzymes, essential fatty acids and phytonutrients ... as such, they are a natural choice for incorporating into functional foods and beverages, especially drink mixes, juice concentrates and nutrition bars ... the article provides an overview of several green foods, and addresses the challenges manufacturers may encounter during processing